Mount Sinai “Dream” Campaign
Creative Seven created a brand marketing campaign for Mount Sinai Hospital in Queens. Our “Dream” campaign won an Aster Award for “Total Campaign Excellence in Medical Marketing.” In addition to print and online advertising, we rolled out the campaign by installing large graphics throughout the neighborhood. We installed large window graphics at four partnering health facilities. Walk-in traffic increased at each of the locations following the installation. Also, we completely covered the subway station nearest to Mount Sinai’s facility with our award-winning campaign. The MTA’s “Station Domination” package allowed us to display 64 large graphics throughout the 30th St Station.